Hello! I’m Adam Daly, a Lead Experience Designer with a passion for creating intuitive and engaging user experiences. With 14+ years of experience in the field, I specialize in transforming complex business problems into simple, user-centered solutions that resonate with real people.

My journey in UX design began at a very young age with a storage container full of Legos. At the time, it bothered me that all the blocks were mixed together, so I figured out a quick way (with my brother's help) to organize everything by compartmentalizing the container into sections. This led to my obsession with what I consider the future of UX: Human Experience Design.

I believe that at its core, design is about empathy—understanding the needs, motivations and pain points of users to create products that make their digital experience easier. Throughout my career, I’ve had the privilege of learning from others and embracing the experiences that got me to where I am now. I thrive on collaboration and enjoy working closely with cross-functional teams to bring complex business solutions to life.

My most important role, however, is being a husband and a dad, which inspire me to show up as my authentic self each day. Outside of design, I’m passionate about cooking, golfing, watching football and tackling home improvements. One of my personal goals is to try at least one new thing each week.

Thank you for making it this far. Please reach out if you would like to chat or collaborate!